Ethan and Macy were so much fun! I choose a couple of these photos for my fashion photos. I used vector logos found here: http://www.brandsoftheworld.com/
For the J. Crew ad I added a drop shadow a slight embossing to give it more depth. For Macy’s Banana Republic ad I placed the logo, added a stroke, and set the layer to “overlay.” Duplicating the logo layer again made it easier to read.
The more I actually look at the shoot from the Virginia City series, the more I think I could really enjoy retail/portrait photography… if only I knew a way to break into that space!
-Paul Chris Luke