SEM/PPC + SEO Project

Taxaroo

tziiii
lgoooooooo

If we are doing 20-30 per conversion we need to scale the fuck out of this [we did].

Mario , CMO at Taxaroo

Tax Software SEM/PPC

We were engaged to help Taxaroo increase their conversions during the typical tax season sprint. From November to January, we created PPC/SEM ads, headlines, keyword research, SEO updates, and ad creative for multiple different campaigns.

Overall, our ROA at the end of the season was 4.23, a 3 point increase from the previous year.

Soultion
SEM/PPC + SEO
Time Frame
12 Weeks
Tools
Google + Facebook Ads
Result
4.23 ROA

Before

After